Best Idea of the Moment

Thursday, December 9, 2010

At some point we should all get a theme song

We should all have a theme song. At the start of the consultation meeting, where I am hired to help a company get more creative, the first thing I would make people do is break off in small groups and pick their theme song. Give everyone access to a computer and the Itunes store, and say,
"Go on, pick one."
Then you'd probably see the people who can't make up their mind, the closet country fans, the hipsters who love pop music, and the natural group leaders who really do like "Eye of the Tiger". It doesn't matter. As long as they pick a song, and explain the song. All music is good.

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